Advance Adtech Partners with Lifesight
Advance Adtech is proud to announce its strategic partnership with Lifesight, a leading marketing intelligence AI platform. This collaboration will enable brands and agencies to seamlessly implement Lifesight’s advanced measurement technologies, helping them make data-driven decisions that drive sustainable and profitable growth.
Lifesight’s platform empowers marketing teams with deep insights, leveraging modern measurement techniques such as Multi Touch attribution (MTA), Marketing Mix Modeling (MMM), incrementality testing, and causal attribution. By integrating these methodologies, businesses can optimize their marketing strategies and achieve greater efficiency in their campaigns.
As an official partner, Advance Adtech will provide brands and agencies with expert guidance in implementing Lifesight’s technology. Clients will have the flexibility to choose between full- service analytics support or assistance in setting up and managing their own Lifesight-powered solutions.
“We are thrilled to partner with Lifesight and bring its powerful marketing intelligence solutions to our clients,” said Paula Fernandez, Founder at Advance Adtech.
"This partnership represents a significant step in making marketing measurement accessible to more brands. Advance Adtech's capabilities perfectly complements Lifesight's measurement platform, creating a powerful solution for businesses ready to embrace data-driven marketing. Together, we're not just measuring marketing - we're enabling sustainable growth through intelligent measurement," said Akhil, Head of Partnerships at Lifesight.
For more information about the partnership or to explore how Lifesight’s technology can transform your marketing strategy, please contact us here Info@advance-adtech.com